In this in-depth guide, you’ll learn everything you need to know about how to post on Instagram, including how to post multiple images, videos, reels,
How to Post on Instagram
Instagram has become a global platform for self-expression, creativity, brand-building, and storytelling. Whether you're a business owner, content creator, or casual user, understanding how to post on Instagram effectively is essential to reaching your audience and making an impact.
In this in-depth guide, you’ll learn everything you need to know about how to post on Instagram, including how to post multiple images, videos, reels, carousels, and stories. You'll also learn how to post more than 10 photos on Instagram, how to post from your PC, and even how to schedule your content ahead of time. Let’s get started.
Why Knowing How to Post on Instagram Matters
Before we dive into the steps of how to post on Instagram, it’s important to understand why this knowledge matters.
Reach & Engagement: A well-crafted post can boost engagement and grow your reach.
Personal Branding: Every post contributes to how others perceive you or your brand.
Business & Sales: For businesses, each post is an opportunity to market products and drive conversions.
Connection & Expression: Whether it's a simple selfie or a behind-the-scenes reel, posting helps you connect with your audience in meaningful ways.
Now, let’s dive into the fundamentals of how to post on Instagram using the mobile app, desktop version, and advanced features.
How to Post on Instagram from the Mobile App
This is the most common method and the one most users are familiar with.
Step-by-Step: How to Post on Instagram
1. Open Instagram
Launch the app and log in to your account.
2. Tap the Plus Icon (+)
You’ll find it either at the center bottom or top right corner of the screen.
3. Choose Your Content
Select “Post,” then pick one or more photos or videos from your gallery.
4. Edit Your Media
Use filters, cropping, brightness, and other tools to fine-tune your content.
5. Write a Caption
Add text, emojis, hashtags, and mention other users.
6. Tag People
Tap “Tag People” and select users who appear in the post.
7. Add Location
Optional, but useful for reach and engagement.
8. Advanced Settings (Optional)
Turn off comments, write alt text, or auto-share to Facebook.
9. Share
Tap “Share” to post it to your profile.
That’s it. You’ve now mastered the basics of how to post on Instagram. Let’s expand on this and explore more advanced posting techniques.
How to Post Multiple Photos on Instagram
Many users want to share several images in one post, known as a carousel post.
Steps to Post Multiple Photos on Instagram:
1. Tap the Plus Icon
Select “Post.”
2. Tap the Overlapping Square Icon
This allows you to select multiple images (up to 10).
3. Select Your Images
Tap each image in the order you want them to appear.
4. Edit Each Image
You can apply the same or different filters to each photo.
5. Add Caption, Tags, and Location
The process from here is the same as a single image post.
Using this method, you've learned not just how to post on Instagram, but also how to post multiple photos on Instagram, a powerful format for storytelling.
How to Post More Than 10 Photos on Instagram
Instagram officially limits carousel posts to 10 images. So if you’re wondering how to post more than 10 photos on Instagram, here are three workarounds:
1. Post Multiple Carousels in a Series
Create a series of posts, each with up to 10 photos.
Label them “Part 1,” “Part 2,” etc., in your captions.
2. Use Instagram Stories
You can upload many photos as individual stories.
This is a great option for event recaps or visual diaries.
3. Create a Video Collage
Combine more than 10 photos into a video or slideshow using editing apps.
Post the video as a regular post or reel.
So while the platform limits carousels, you now know how to post more than 10 photos on Instagram using creative alternatives.
How to Post on Instagram from PC
Many users still ask how to post on Instagram from PC because desktop access is often preferred for content creators managing large files.
Steps:
- Go to Instagram.com
- Log in with your credentials.
- Click the Plus Icon
- Found at the top right of your screen.
- Upload Content
- Select your photo or video from your computer files.
- Edit and Write Caption
- Add filters and type your caption.
- Tag and Post
- Tag users and hit “Share.”
Now you know how to post on Instagram from PC, which is especially useful for photographers, designers, or marketers.
How to Repost a Post on Instagram
Instagram doesn’t have a native repost button like Twitter, but here’s how to do it:
1. Use the Story Feature
Tap the paper airplane icon under a post.
Tap “Add post to your story.”
Now your followers can view and tap it to see the original post.
2. Use Third-Party Apps
Apps like Repost for Instagram let you download and re-upload content while crediting the original poster.
3. Manual Method
Take a screenshot or screen recording.
Share it with proper credit in the caption.
So if you're wondering how to repost a post on Instagram, now you’ve got several methods to do so responsibly.
How to Share a Post on Instagram
Sharing content is one of the core interactions on the platform. If you're asking how to share a post on Instagram, there are a few simple ways to do it, depending on what you want to achieve.
1. Share to Your Story
Tap the paper airplane icon under the post.
Select “Add post to your story.”
Customize with stickers, text, or music.
Tap “Your Story” to share it.
2. Share in Direct Messages (DMs)
Tap the same airplane icon.
Choose a contact or group to send the post directly.
3. Share External Links
Tap the three dots on any public post.
Select “Copy link.”
Paste the link into other apps (e.g., WhatsApp, email, Twitter).
Whether you're amplifying your own content or someone else's, these methods show how to share a post on Instagram effectively.
How to Collab Post on Instagram
Instagram’s Collab feature lets two users share the same post or reel on their respective profiles. This is a game-changer for creators, brands, and partnerships.
Steps to Create a Collab Post on Instagram:
- Start Creating a Post or Reel
- Follow the usual process up to the tagging screen.
- Tap “Tag People”
- Choose “Invite Collaborator.”
- Search and Select the User
They will receive a notification to accept your request. Post It
Once accepted, the post will appear on both profiles with shared engagement metrics (likes, comments).
Using this feature is the most professional method for how to collab post on Instagram and is widely used for cross-promotion.
How to Put Music on Instagram Post
Adding music can elevate your content, making it more engaging and emotionally resonant. Here's how to put music on Instagram post using various formats:
1. Add Music to Stories:
- Tap “+” and select Story.
- Upload your photo or video.
- Tap the sticker icon and choose “Music.”
- Search for a song and customize how the lyrics appear.
2. Add Music to Reels:
- Select Reel from the create options.
- Tap the music note icon.
- Browse or search for your audio.
- Adjust the clip duration and timing.
3. Regular Feed Posts:
As of late 2023, Instagram has been rolling out a feature allowing music on static photo feed posts in some regions. If available to you:
- Upload your photo as usual.
- Tap “Add Music” before sharing.
- Select your song and duration.
These options cover all the ways for how to put music on Instagram post, making your content more dynamic and memorable.
How to Schedule a Post on Instagram
Consistent posting helps with engagement and growth, but it’s not always easy to keep up. Thankfully, Instagram allows you to schedule posts in advance.
Method 1: Native Instagram Scheduling (Professional Accounts Only)
Switch to a Business or Creator Account
Go to Settings > Account > Switch Account Type.
Create a Post
As usual, tap + and follow the post creation steps.
Schedule Instead of Posting
Tap Advanced Settings > Schedule this post.
Choose your preferred date and time.
Method 2: Meta Business Suite (For Facebook-Linked Accounts)
Go to business.facebook.com
Link your Instagram account.
Create and schedule posts from the dashboard.
Method 3: Third-Party Tools
Use tools like Later, Hootsuite, or Buffer for scheduling.
No matter which method you choose, these tools show exactly how to schedule a post on Instagram for hands-free publishing.
How to Unarchive a Post on Instagram
Archiving lets you hide posts without deleting them. But what if you want them back? Here’s how to unarchive a post on Instagram:
Steps:
Go to Your Profile
Tap the three lines in the top-right corner.
Select “Archive”
Choose “Posts Archive” from the dropdown.
Find the Post
Tap on the post you want to restore.
Tap the Three Dots
Select “Show on Profile.”
The post will now be visible again in your feed, with all previous likes and comments intact. This is the easiest way to understand how to unarchive a post on Instagram without losing engagement.
How to Add a Note on Instagram Post
Instagram Notes are short text updates (up to 60 characters) that appear at the top of your inbox, not directly on posts. However, if you want to express a “note” within a post, here are two approaches:
For Instagram Notes Feature:
Go to DMs (Direct Messages)
Tap your profile icon at the top of your inbox.
Add a Note
Tap “Leave a note.”
Write your message and choose who can see it (Followers or Close Friends).
To Add Notes to Posts Creatively:
Use captions to share quick thoughts or insights.
Overlay text on your image using editing tools before posting.
Though not a literal “note” on a post, these options clarify how to add a note on Instagram post either through captions or the Notes feature itself.
Bonus Tips for Better Instagram Posting
Now that you know all the mechanics of how to post on Instagram, it's time to fine-tune your strategy with these expert tips:
1. Use Hashtags Strategically
Hashtags increase discoverability. Use a mix of broad and niche tags, but don’t overstuff them.
2. Write Compelling Captions
Your caption can provide context, tell a story, or ask a question to encourage engagement.
3. Tag Relevant Accounts
Tagging brands, collaborators, or featured people can expand your reach.
4. Maintain a Consistent Style
Use similar filters, tones, and themes across your posts to create a cohesive feed.
5. Post When Your Audience is Active
Use Instagram Insights (for business/creator accounts) to identify optimal posting times.
Each time you apply these strategies, your understanding of how to post on Instagram deepens, not just technically, but strategically as well.
Common Posting Mistakes to Avoid
Even experienced users can make errors when posting. If you're still learning how to post on Instagram, steer clear of these common missteps:
Posting without a caption or context.
Ignoring image quality.
Using irrelevant hashtags.
Over-editing with filters.
Forgetting to tag collaborators or brands.
Avoiding these will not only make your posts more professional but also increase engagement.
Frequently Asked Questions
1. Can I post stories, reels, and regular posts all at once?
No. These are different content formats. You must create each type separately.
2. Can I edit a post after publishing?
Yes. You can edit the caption, tags, and location—but you can’t replace the image or video.
3. How do I delete a post?
Go to your profile, tap the post, click the three dots, and select “Delete.”
4. Can I hide a post instead of deleting it?
Yes. Use the Archive feature to remove it from your profile without losing likes or comments. Later, you can follow the steps under how to unarchive a post on Instagram to bring it back.
5. How do I know if my post was successful?
Switch to a Creator or Business account to access Insights. You can track reach, likes, saves, shares, and more.
Conclusion
By now, you should feel confident in every aspect of how to post on Instagram, from the simplest single-photo update to multi-photo carousels, reposting content, and scheduling ahead of time. Whether you're just getting started or looking to refine your posting strategy, these tools and insights are all designed to help you take full control of your Instagram presence.